London is a land of opportunity, but only if you’re paying attention.

Just last week, I missed the UK’s National Ice Cream Week. Which means I missed the opportunity to swim out into the middle of the Thames and get myself a Flake 99 from a floating ice cream truck.

First of all: this is an awesome idea. Not the swimming in the Thames, but the ice cream vanboat. But now that the week is over, I may have literally ‘missed the boat’.

And not that much earlier, I missed out on National Sandwich Week. Clearly, I have a problem.

I realize I need to be hyper-vigilant if I want to celebrate all of these great weeks that seem to happen so often here.

So I’m getting myself focused for next week: it’s Carers Week, National Crime Writing Week, and National Eye Health Week.

And this time I’ve got the weekend to prepare, so I will be ready.

Of course, I don’t yet know how I’ll celebrate these special occasions, but I assure you it will involve a lot of ice cream sandwiches.